Elizabeth Marks, is a Certified Sisterlocks® Consultant with over 6 years of experience in helping people of various hair textures grow healthy loks. She recognized the need for a more efficient client booking system, and understood that a more streamlined system would have a direct impact on her customer experience and ensure a more seamless interaction for her clientele.

The goal of the project is to enhance Elizabeth Marks' business operations in response to her expanding clientele by creating a custom website using Squarespace. The objective is to offer a seamless and user-friendly experience for her valued customers, providing comprehensive information about her business, services, and a convenient booking platform. The aim is to optimize client satisfaction and facilitate a streamlined process for booking appointments, ultimately elevating the overall customer experience.

The development of a personalized Squarespace website for Elizabeth Marks aims to enhance her business in multiple ways. It will increase accessibility for clients, streamline the booking process, boost professionalism, improve communication, contribute to business growth, enhance efficiency, and provide valuable data insights. Overall, the website is a strategic investment that aligns with business objectives, fostering growth and elevating the overall client experience for long-term success.